The JKBedrin Marketing Group Presents...
The Daily Tidbit
Bit #42
Keep your homepage language simple.
A visitor should be greeted by short words, short sentences and short paragraphs that clearly state the purpose and benefits of your product or service.
Demand very little of your vistors at first. If they have a hard time understanding your site, they will simply go somewhere else. Have them click links to get more detailed information.